World Cup!

Now there’s a word or phrase thrown around a bit… ”World” championship… let’s see, we have baseball World Series open only to the MLB teams located in the US or Canada. Or the NHL World championships… ditto for North America. The NFL is a little better… trying new locations in Mexico City and London. It seems a little cheeky to claim a World title if you don’t let the World participate. There are some much better examples: Little league Baseball for instance truly is global. Their World Championships actually is what the name implies.

And the NBA is doing a really good job. While many of us were transfixed watching the Warriors or LeBron, the CBA was busy, very busy with the China Basketball Association. Bet you did not know there was a CBA, right? Well there is and it is very big and robust, in some cases exceeding the amazing stats the NBA has here.

Of course, what prompts me to think Globally is the World Cup Soccer/Football event going on in Russia... This is truly a WORLD event with 32 countries participating in 2018. This number will swell to 48 for the US based 2026 Games. Viewership is historically astounding: 3.2 Billion people tuned in for the 2014 games. 42% of the total population of the WORLD tuned into Soccer. Wow!

The business marketplace is globalized. Entertainment is globalized via movie and music. In some new forward leaning ways, currency is being globalized with cyber currency.

Sport is next and it’s my premise that Soccer and Basketball will lead the way. A simple ball suffices for Soccer and a ball and hoop for Basketball. Throw into the mix instantaneous GLOBAL internet coverage and an African continent where 41% of the population is under 15 or South America, which is 50% under 21, and in China, well it's a lot!

Our membership focus is Sport and Active Lifestyle; local markets are maturing…. maybe it’s time to look around and see if we can join in on this “global thing!”
-Bob

SDSI Welcomes New Member Strengthportal
Strengthportal is a SaaS cloud platform for gyms to manage and scale personal training services. The team has been steadily growing their business in San Diego for the last year and will be onboarding a well-known 100 location gym chain in July. 

Hookit Featured on Everything for World Cup Fever
Speaking of World Cup, Hookit is being cited everywhere as articles dissect the business of this global event. Hookit is staying front and center whether it be The Business of Christiano Ronaldo on CNBC, a recap of what teams have the largest interactions on SportsPro, or Adidas vs Nike on Forbes.

Beat the Heat with Sun Diego’s 7 Weeks of Summer
Join Sun Diego and Yeti this Saturday at the Carlsbad Sun Diego Location (2978 Carlsbad Blvd, Carlsbad, CA) from 1:00-4:00 PM for an ice cream day with raffles and giveaways. The first 100 customers get a free Yeti Rambler Lowballs filled with SubZero Nitrogen Ice Cream. Later this summer, there will be promotions with Nixon, Icons of Culture, Vuori, Olukai and RVCA. Find out more from Sun Diego.

Victorise Launches Indiegogo for EyeCo
Clip EyeCo to your lens with its magnetic attachment and it will help you to race, train or navigate hands-free in the most extreme situations! Take a look at this clip on heads-up display and save 40% by being an early backer of this promising technology. View the Indiegogo page for a video product demo and back this innovative new tech started right here in San Diego!

Sony Ventures Back into Corporate VC Game
Sony launched its $100M Innovation Fund in 2016 but it was put on the backburner as the company focused on returning to profitability. Now that everything is back on track at Sony, they are revamping their efforts to invest in early stage startups. Read the full article in the Union Tribune.

Slyde Handboards Available From Dick’s Sporting Goods
You can now buy the Slyde Grom Handboard at Dick’s Sporting Goods. View the product website. Also, they second annual Slyde Fest Handboard competition was a great success this past weekend. If you missed out on it this year, take a look at the recap video and carry that momentum for another 51 weeks (or so) until next year’s competition.

Vulcam Vue Debuts in the App Store
Springboard Grad, Vulcam, has launched their application in the App Store. Vulcam is on the cutting edge of multi-angle synchronized video to help athletes analyze and compare form and make slight adjustments to maximize athletic efficiency. View the app in the iTunes App Store and take a look at the video to identify basic navigation.

USA Surfing Announces AWM Tech as Official Training Facility for Tokyo 2020
USA Surfing announced that they will be utilizing American Wave Machine’s technology to train the 2018 World Junior Championship Surf Team and the team selected to compete at the Olympics in 2020. This will be at BSR’s Waco, TX surf resort. SDSI Board Member and BSR Director of Business Development Tony Finn said, “Our wave is super fun and infinitely adjustable. We can simulate the conditions of multiple waves around the world. We are super stoked to be an official training site for USA Surfing!” Read the full press release at Surf Park Central.

BLDG Active Continues Strong Momentum
BLDG Active is making waves in the skincare business just 9 months after officially launching. Already available in 200 specialty stores, they are forecasting over 500% growth in Year-Over-Year Revenues! Read more from the press release and be sure to look at the Q&A with the WSL doctor done by Surfline and scan down to the 6th question for the BLDG Active feature.

4LBU’s Mind Your Gold Tickets on Sale Now
This exclusive event designed to give society’s most hardworking and influential people the opportunity to find zen, relaxation, and peace through the practice of meditation and mindfulness is being held in a private location in Northern County San Diego on Friday, August 24, 2018, from 6:15 p.m. to 9:00 p.m. Be a part of this intimate crowd of 50 before it sells out… RSVP now.

Win Cirque-It Fitness Classes for a Month
Cirque-It Fitness has teamed up with the San Diego Reader to give away 1 month of fitness classes ($179 value). This fun, functional, and effective workout is open to exercisers of all abilities. Sign up for this promo at San Diego Reader.

100% Speedcraft Air Helps Frederik Van Lierde Win Ironman France
Following Peter Sagan's 2018 road cycling success riding for 100%, Frederik Van Lierde has now brought the brand an Ironman win in France.  Van Lierde attributed noticeable performance gains to the his equipment (the 100% Speedcraft Air) for his run saying, “My first half marathon in 1:19 was great, the controlled and increased nose breathing made me feel very peaceful and in control. It definitely made a difference, I knew I could hold a fast pace until the finish." Read the full press release.

Hylete Acquires GracedByGrit
“One of the most powerful drivers that made this deal so appealing was the act that GracedByGrit started the nonprofit GrittyGirls. We envision the message of this foundation to be the golden thread that ties together the true spirit of what we want our female line to embody,” said Hylete CEO Ron Wilson. Read the full press release.

ANOC World Beach Games Coming to SD
Things are moving along quite nicely for the 2019 World Beach Games in Mission Bay. The Association of National Olympic Committees confirmed that the inaugural event will feature 15 different sports including: surfing, skateboarding, BMX, bouldering, wakeboarding, triathlon, and open water swimming. Read more at Adventure Sports Network.

 SHACC Annual “Ohana Gala” Honors Women Making Waves
The Surfing Heritage and Culture Center hosted their annual “Ohana Gala” which featured honorees Joyce Hoffman, Lisa Anderson, Stephanie Gilmore, and more. This sold out event took place in Laguna Beach the evening of June 22nd and the Women Making Waves Exhibit can still be viewed throughout the summer at SHACC in San Clemente.

Can I Really Build a Moat Around my Employees?
Chances are, you spent a pretty penny to hire the perfect candidate. You are confident it was a solid investment as she brings the skills and experience necessary to take the company to the next level… if she beats the odds and sticks around for longer than 12-18 months. Did you know that on average, nearly 50% of new hires leave within the first 18 months, and the average tenure across the country has been dropping by roughly 10% every year. If you want to retain your most precious asset - your people - you need an on-boarding program that is ongoing. Research shows that companies with solid on-boarding, have average tenures nearly 3-5x greater than those that don't. Learn more in this week's blog, and for more information, contact Ken C. Schmitt.

Open Jobs
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Digital Operative – Sales and Marketing Coordinator click for info

Estancia La Jolla Hotel & Spa - Multiple Positions Available click for info

Hookit – Multiple Positions Available click for info

KPMG - Multiple Positions Available click for info

Procopio – Internal Communications Specialist click for info

SKLZ – Product Engineer click for info

soccerloco – E-Commerce Merchandising Coordinator click for info

Aug. 1 – Board of Directors Meeting @ Del Mar Thoroughbred Club

Jul. 24 – Springboard Class 11 Quick Pitch Panel, La Jolla

Aug. 28 – Advisory Board Quarterly Meeting

Sept. 25 – Digital Commerce Workshop by Digital Operative, Mission Valley

Jun. 28-29 - Agenda Long Beach, Long Beach, CA click for info

Jun. 28 – America’s Finest Corporate Dash, San Diego, CA click for info

Jun. 28 – Jul. 1 – Dew Tour Skate Contest, Long Beach, CA click for info

Jun. 30 – Sun Diego 7 Weeks of Summer: Yeti, Carlsbad, CA click for info

Jul. 12-15 California State Games, San Diego, CA click for info

Jul. 18 – Opening Day Del Mar Races, Del Mar, CA click for info

Jul. 23-26 - Outdoor Retailer Summer Market, Denver, CO click for info

Aug. 25 – Mind Your Gold Benefiting 4LBU Foundation, San Diego, CA click for info

Oct. 4 - Sales & Marketing Leaders of the Year Awards, Del Mar, CA click for info

Oct. 6 – Pacific Beachfest 5k, Pacific Beach, CA click for info