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Learning through Listening
In these modern times, could it be that we are far too focused on ourselves…be it personal or professional…and have lost all ability or inclination to actually listen accurately?
It never really occurred to me until I got involved with the on-boarding program for Sophomores entering the CSU San Marcos business school. Their challenge is simple: start training up very young college students for the task of actually finding work. The facts are stark: the average HR person spends 7 seconds reading a resume. 84% of all jobs are found through networking! If that’s the case, step 1 is developing a network!
I am reminded of the Beatles point of view about the business day…”woke up, fell out of bed, dragged a comb across my head…” That's the musical version of how many of us start our day; we get to work and focus on the immediate and in many cases, 8 hours later, head for home. It's a closed world.
Last week at our General Membership meeting we decided to test our own networking skills. We organized into 5 person teams and interviewed each other. What we discovered is that there is a lot to learn in a focused conversation…like “how to listen."
Lesson 1 is "It’s not about you” when you are actively listening!
Lesson 2 is there is a lot to learn from other execs in our space.
Lesson 3 was really telling: the collective “rolodex” of 110 members, all in the Sport and Athletic Lifestyle industry is really powerful.
Let’s suppose we each have 40 active contacts (way low) and we multiply that times the 110 companies: 4,400 relevant contacts, all associated in one way or the other to our collective business space. And it’s easy to access them… come to a meeting and listen & learn!
Hope to see you soon…keep on learning! -Bob
SDSI Welcomes New Member NorthStar Law Group & Renewing Member PGG
NorthStar Law Group is thrilled to be joining the SDSI Team! We are a small but sophisticated law firm located here in San Diego, and who already works with a number of local clients in the Sports and Active Lifestyle Industry, including SKLZ, Nixon and ElliptiGO. Our legal team has almost 50 years of combined experience handling complex legal matters in the areas of intellectual property (including patent and trademark registration, enforcement and anti-counterfeiting) and general business transactions. We are committed to providing our clients with a high level of personal attention, while offering logical legal solutions in a cost-effective manner. For more information, please visit our website at www.ns-lg.com.
Pacific Golf Group is the parent company for San Diego Golf Reservations, ClickitGolf, and CS Consulting. San Diego Golf Reservations is the largest golf call center in San Diego. They are experts at getting golfers tee times at Torrey Pines and 20 other premier local golf courses. ClickitGolf is a nationally branded website that specializes in selling discounted golf coupons. CS Consulting offers golf operations and expert legal/witness testimony for golf courses. PGG owns and operates the following golf tee-time, coupon and advertising websites: www.SanDiegoGolf.com, www.TorreyPines.com, www.ClickitGolf.com, www.GolfSD.com, www.GolfSanDiego.com, and www.sandiegogolfreservations.com. PGG’s CEO, Cam Stephens, has also been a long-time volunteer mentor with the SDSI Springboard program.
SDSI Springboard Class 10 Cohort is Underway - Sponsored by K2 Insurance Services
A strong class of applicants kicked off Class 10 of SDSI Springboard, sponsored by K2 Insurance Services. Of the applicants, 6 companies were accepted into the program and were paired with mentor teams. Over the next 20 weeks, these companies will work with their mentors to refine their business strategies and create a foundation for growth and scale. Thank you to our dedicated mentors for making this class possible! Stay tuned for progress updates and read below to learn a bit more about the companies of SDSI Springboard class 10.
4LBU – A multifaceted company formed by former NFL player Prince Daniels, Jr. emcompassing mind/body fusion programs and products that aim to bring mindfulness to sports performance and youth coaching.
Body Fly Fitness - A portable, versatile workout machine that enables hundreds of resistance training exercises in a small footprint.
Bold Brew Coffee - A unique cold brew coffee brand aimed at action sports consumers, looking to replace sugary energy drinks with a more healthy energy alternative.
Fuel Smart - A sports drink/protein shake dispenser that would create customized, on-demand sports nutrition from a vending machine based on your own body's specific nutritional needs.
RevTek Roller - A stationary foam roller with various roller types, along with a technique developed to teach anyone, in plain terms, the practice of self massage for pain management and better health.
VIPE - Connecting action sports coaches and athletes through an online platform helping coaches earn a living and athletes excel in their sport.
 SDBJ Best Places to Work Features CBRE and Red Door Interactive
Congrats to SDSI members who were honored on San Diego Business Journal’s list of best places to work including Red Door Interactive and CBRE. These companies, along with the other honorees, were celebrated at a luncheon on September 14th. For more info, visit the SDBJ website.
Sales and Marketing Leader of the Year Awards
TurningPoint Executive Search is hosting an event celebrating the future of Sales and Marketing on October 4th at the Marriott Del Mar. Join great companies like Stone Brewing, Jack in the Box, The Perfect Workout, 41Orange, iMatrix, Leadfusion, Zephyr and Teva, to name a few, as they provide a remarkable opportunity for you to connect with other thought leaders while acknowledging the region’s top Sales & Marketing executives. SDSI members have been granted a 20% discount off the standard registration price. Register here for the exclusive SDSI discount. To learn more about the event, visit the event website or contact Ken Schmitt at 760-533-8888.
San Diego’s Largest Surf and Skateboard Contest Wraps up in Mission Beach
Sun Diego Boardshops is proud to announce the finale of the Sun Diego x Vans AM SLAM Surf and Skate Series is coming to Belmont Park in Mission Beach, Saturday September 30th. Click here to learn more about the upcoming event and view recaps of the previous stops in San Clemente, PB and OB.
Hookit and McLaren Honda Sign Long-Term Partnership
Formula One team McLaren Honda have agreed to a long-term strategic partnership with Hookit, the leading sponsorship analytics and valuation platform in sports marketing. “It’s clear that Hookit is a pioneer in this space and provides the deepest, most comprehensive solution that aligned with our needs,” said Zak Brown, executive director of McLaren Technology Group. “Hookit’s capabilities complement our strategy for industry-leading insights and business intelligence enabling us to demonstrate tangible ROI across all of our marketing activities.” Click here to learn more about the partnership.
Sony Sponsors Gamer-Themed Suite at Petco Park
A new 705 square foot suite has been created by Sony at Petco Park to bring in a targeted fan to Petco Events: gamers. This suite includes 4k tv’s Playstation 4’s, wireless headphones, and Sony Interactive title, “MLB: the Show” in addition to other titles. This space, located inside the Western Metal building, will be available to rent year around in addition to game days and concerts. Read the full article here.
Procopio Partner John D. Alessio Elected Incoming Managing Partner
On January 1, 2018 John D. Allessio will replace Tom Turner as Turner returns to his position of heading up the firm’s Real Estate and Environmental team after a 17 year stint of being Managing Partner. "I know I have big shoes to fill in this new position," Alessio said. "Tom set the 'gold standard' for managing partners and has taken Procopio to remarkable heights. It is a great honor to be selected by my peers for this position, and I am highly motivated to lead Procopio to even greater success." Read the full story here.
Surf Park Summit Europe Right Around the Corner
Surf Park Central is hosting Surf Park Summit on October 24 & 25 - this time, the event will be on the other side of the Atlantic in a more intimate, curated, 75 person format at Surf Snowdownia in Wales. Stay tuned to the SDSI newsletter for a recap on this event or learn more here.
Hylete Announces New Circuit Cross Training Shoe
Due out in February of 2018, Hylete has announced their first shoe which “includes 3 interchangeable insoles tuned to optimize stability/energy transfer while lifting, all around versatility while training or high impact absorption while running; allowing you to change your training discipline without changing your shoe.” Learn more about the shoe or preorder for a discounted price from their website.
Cirque-it Teams Up with GracedbyGrit to Benefit CAF
SDSI springboard grad and member, Cirque-It, is collaborating with GracedbyGrit to raise funds for Challenged Athletes Foundation! Join Cirque-it founder, Elizabeth Skwiot, at Pegasus Pilates in Solana Beach on October 19th from 5:00 -7:00 PM and 20% of all proceeds will be donated to CAF. The full event info can be found on facebook.
 SDSI Springboard Grad, Michelle Weinstein, Launches Podcast for Entrepreneurs
Michelle Weinstein, founder of Springboard Grad FitzeeFoods, has launched a new podcast called “Success Unfiltered” which offers a platform for successful entrepreneurs to share their stories about their biggest breakthroughs from being told “NO,” dealing with rejection, and how they overcame these obstacles. Browse/listen to the episodes here.
 What is the National Lacrosse League?
The people behind the new San Diego Lacrosse team have received a lot of questions as to what the product will be and how will it affect the atmosphere. The model they are using for the Valley View Casino Center is the same one they successfully implemented in Denver. Here are a few videos that show the final result, you can watch them here.
 TurningPoint Executive Search is hosting an event celebrating the future of Sales and Marketing on October 4th at the Marriott Del Mar. Join great companies like Stone Brewing, Jack in the Box, The Perfect Workout, 41Orange, iMatrix, Leadfusion, Zephyr and Teva, to name a few, as they provide a remarkable opportunity for you to connect with other thought leaders while acknowledging the region’s top Sales & Marketing executives. Scroll up to the Member News section for more info.
Job Openings
Regional Business Dev Manager, San Diego
Sales Manager SaaS Industry, San Diego
President, San Diego
Remote Regional Sales Manager - East Coast/Midwest, Remote
Advntur - CEO click for info, contact matt.doran@advntur.com
BLDG Active – Internship Opportunity click for info
ClickItGolf – Outside Sales Rep click for info
ElliptiGO – Inside Sales Position click for info
Estancia La Jolla Hotel & Spa - Multiple positions available click for info
J!NX - Multiple positions available click for info
KPMG - Multiple positions available click for info
SKLZ - Multiple positions available click for info
TurningPoint Executive Search is SDSI's resident expert for hiring, retention and job search. A San Diego native with more than 16 years of recruiting experience, President and Founder, Ken Schmitt is available as a sounding board who can share industry “best practices” with SDSI members.
Oct. 24 – SDSI Board of Directors Meeting at Jackie Robinson Family YMCA, 4-6pm
Nov. 14 – SDSI Advisory Board Meeting
Dec. 12 – SDSI Holiday Party
Sep 28 – Magento Meetup Launch Party by Digital Operative, San Diego, CA click for info
Sep 30 - Vans x Sun Diego Boardshops AM SLAM Surf Contest Series Event 4, Mission Beach, CA click for info
Oct 4 - TurningPoint Executive Search: Sales & Marketing Leader Award, Del Mar, CA click for info
Oct 2 - Challenged Athletes Foundation San Diego Triathlon Challenge, La Jolla, CA click for info
Oct 14 - TEDx San Diego, Downtown SD, click for info
Oct 19 - Cirque-It Fit Shop, Solana Beach, CA click here for info
Oct 24 - David Wells’ Golf Tournament for The Perfect 33 Foundation, Del Mar, CA click for info
Oct 24-25 - Surf Park Summit Europe, North Wales, UK click for info
Oct 25-28 - Western Regional Diversity Conference, Escondido, CA click for more info
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